Build, Buy or Both: Formulating an Enterprise Mobile App Strategy

There’s no question anymore that enterprises need mobile apps. They need to both untether their workforces and provide external facing apps so that customers, partners and vendors can interact with each other in the mobile age.

But acknowledging the need for apps in the enterprise is different from having an app strategy, and any CIO trying to build that strategy faces a dizzying array of options. The choices aren’t just build from scratch or buy off the shelf. There are dozens of possible permutations in between.

Download this eBrief to learn:
• How to build a smart mobile strategy
• When it makes sense to buy off-the-shelf mobile apps
• When to build your own and which tools you should consider using to do so